Overview

The Variant Media extension allows you to link specific images to each product variant. When a customer selects a variant (such as a colour), the product image automatically updates to show the correct version of the product.

What It Does

  • Link a unique image to each variant option (e.g. colour, size, style)
  • Customers see exactly what they are buying before they add to cart
  • Fewer surprises at checkout and fewer abandoned carts
  • Proven to improve conversion rates

How It Works

The way you present images on a product page matters. It needs to be easy to use, interactive, and mobile-friendly. Visitors focus on images before reading product descriptions. Variant Media makes this experience richer and more relevant.

Setting Up Variant Media

  1. Go to Extensions in the left menu
  2. Find Variant Media under Advanced Extensions
  3. Click MANAGE EXTENSION
  4. Activate the extension
  5. Go to a product with variants and link images to each variant option

Variant Media is an advanced extension. Ensure your subscription plan includes access to advanced extensions.